When you create a short link in Bitly, you can change—or redirect—where it points to at any time.
Link redirects offer more flexibility when it comes to managing your links. This gives you added control of your content and communications, and makes for a better experience for the people you send them to.
Our on-demand video answers:
? What’s a link redirect?
? Why would I redirect a link?
? How can I redirect a link in Bitly?